About The Girl in the Trunk

A Surprising Hit

Taking a leap of faith on a fearless concept, creator/director Lindsay Clift imagined Lexus’s branding of adventure in a twisted way. Luckily, the gamble paid off in admissions and awards across the country at various festivals programming it as both a short film and a commercial. She pitched and shot the commercial in two separate versions. One as a Bachelorette kidnapping concept and one as a thrill seeking concept. Both were equally surprising commercials, but the sheer boldness of the thrill seeking version won hearts.